Tag: USA Sales

By: Jim Pettinger, President UCanTrade, Inc. For a foreign company entering the U.S. market, setting prices can be a challenge, especially when trying to factor in fluctuating exchange rates. There’s no simple answer, but most companies would do themselves a favor by setting aggressive prices, and then doing the marketing and sales work necessary to […]
Recognized as the world’s largest economy, the United States of America offers Canadian business owners and entrepreneurs the perfect springboard from which to launch their international business further abroad. Given the similarities between the Canadian and American cultures and their geographical proximity, selling to the U.S. first simply makes sense, says Jim Pettinger, President of […]